Business Start Date: 12/31/2009
Business Location: Denmark
Business Valuation: $20,000,000 USD
Employee Number (Inc. Owners): 42+
Business Model: D2C eCommerce
Industry: Technology and Computers
Percentage Being Sold: 80%
Sales (TTM): ~$33,776,985.23
Net Profit (TTM SDE): ~$1,388,788.90
Business Multiple (TTM Revenue): 0.59x
Business Multiple (TTM Profit): 14.40x
YoY Revenue Growth Rate: 21.93%
YoY Profit Growth Rate: 122.82%
Social Media Followers: 250,000+
Lifetime Customers: 110,000+
Last 12 Months Traffic: 1,281,000 visitors

Summary
This business is a 13 year old D2C ecommerce company that has built and sold
over 100,000 high technology computers to individuals, companies, and esports
teams in Northern Europe. It is a passionate team of 42 people that build, sell,
and support custom-built and pre-built gaming computers to discerning customers.
Business maintains almost 250,000 social media followers and has over 4,500+
reviews on TrustPilot at an average of 4.3/5 stars!
The Opportunity
This is a $22M+/year vertically-aligned D2C ecommerce brand being offered as a
turnkey acquisition for a accredited buyer to acquire 80% of it with the CEO
retaining 20% of shares with an effective growth plan for the future. This is a
chance to acquire this highly standardized ecommerce company at 2/3rds of its
revenue figure with all team-members staying on (and no owner responsibilities)
– in a high growth niche that supports the up-and-coming professional gaming
community. Sold turn-key with no owner responsibilities outside of strategy at
the board-level.
General Highlights
A trusted 13 year old gaming D2C + B2B brand with over $20M in revenue a year
and growing
Built and sold 100,000 computers over last 10 years for private individuals,
companies, and esports teams (counting over 110,000 customers)
Sold turnkey with CEO in place with passionate team of 42 team-members staying
on
Large network of 250,000 social media followers and 167,000 email subscribers
Diversified revenue potential and huge growth opportunities given brand,
partners, and network (almost all sales are on the website and not 3rd party
marketplaces).
Niche
The market for this business is first and foremost direct-to-consumer ecommerce
by which the company builds and sells products directly to customers via its
website (not through 3rd party marketplaces which is rare for ecommerce in this
day and age).
The niche of this business is within computers that are designed for maximum
output for gaming uses (and other potential applications). This means these
computers are for people who intend to use them to play games at lightning
speeds (or do anything else that requires a high-output computer (possibly high
frequency traders, etc.).
Unlike the computers you get from a company like Apple or BestBuy, these
computers can be custom built to your needs and specifications of your
activities, having the output and processing power to compete in whatever
game/activity you would like. These computers can be broken down into custom
built ones and pre-built as well as desktop and laptops. Custom built laptops is
a very unique offering by the business as this is a high tech product that is
not offered by many companies in Europe.
As an addition to the computer offerings, the business also sells accessories,
including chairs, floor mats, monitors, headsets, mouses, keyboards, and
mousepads.
Customer Base
80% of this business’s sales are to Northern Europe (including Norway, Denmark,
and Sweden) direct via its site but it also has 20% done B2B via distribution
contracts for companies that want to resell its products or ones that want to
use them themselves.
So in this, the 3 targeted buyers are private individuals (gamers, traders,
etc.), traditional companies (with high processing needs), and esports
organizations (who use the computers to compete in high-stakes competitions).

Neil Patrick Bostick 917-473-1745