This is an established Amazon FBA travel accessories brand operating since 2018, specializing in portable lifestyle and travel-related products. The business generated over $13M in revenue in 2025, supported by a diversified catalog of 19 SKUs and strong category positioning, including multiple best-seller rankings across international Amazon marketplaces. Approximately 97% of revenue is generated through Amazon, with additional traction emerging across off-Amazon channels such as Shopify and TikTok Shop. The brand benefits from a proven product launch engine and a consistent track record of identifying and scaling winning products.

Operations are highly systemized and built around Amazon FBA, with all inventory shipped directly from manufacturers in China to Amazon warehouses across key regions, including the US, EU, UK, Canada, and Mexico. The business works with three primary suppliers, with one main partner handling the majority of production. Pre-shipment quality inspections ensure product consistency, and the direct-to-FBA model eliminates the need for intermediary warehousing, creating a streamlined and scalable supply chain.

The business is supported by a small, fully remote team of four full-time employees who manage day-to-day operations across key functions. Execution is driven through well-documented SOPs and structured workflows using tools such as Asana, Notion, and Slack. Owner involvement is limited to approximately 10–15 hours per week and is focused on high-level oversight, including monitoring Amazon performance (PPC, rankings, TACOS), coordinating with team leads, reviewing inventory forecasts, and managing supplier relationships. Monthly responsibilities center on strategic initiatives such as product launches, market expansion, and profitability optimization.

With a strong operational foundation, established global presence, and a scalable product launch framework, the business offers clear growth opportunities. These include further expansion into off-Amazon channels, continued SKU development, and deeper penetration across international marketplaces. The combination of strong revenue, systemized operations, and minimal owner dependency makes this a compelling acquisition for buyers seeking a high-performing Amazon-native platform with significant upside.

Please note that this is a co-broker deal. Your unlock request will be forwarded to the broker on this deal and all materials have been prepared by the broker.

Ecom Supplement Brand Shopify Amazon with MRR

Deal ID: LOJL22

Overview: This is an SBA-Approved, fast-scaling, digitally native supplement brand specializing in organ-based formulations positioned for mainstream health consumers. The company has successfully transitioned from a single-product SKU into a diversified portfolio of custom blends targeting high-demand wellness categories. Its growth has been fueled by a strong subscription engine, omni-channel distribution, and a highly optimized paid acquisition strategy supported by AI-driven creative production. The business operates with a lean, fully remote structure supported by agencies and offshore creative teams, allowing for rapid execution and minimal operational overhead. With strong customer retention, diversified revenue streams, and established platform compliance across major channels, the company has built a durable and scalable foundation.

Asking Price: $8.0M + Inventory

Estimated Inventory Value: $400K
TTM Revenue: $14.7M
TTM EBITDA: $2.2M
Repurchase Rate: ~45%
Gross Margins: 85%+
Email Subscribers: 70K
Industry: Health & Wellness / Supplements (eCommerce)
Business Model: Shopify (~83%) + Amazon (~17%)
Years in Business: ~2.5 Years
Operational Structure: Fully Remote, Agency-Supported
Customer Acquisition: Paid Social (Meta, Google, TikTok) + Organic

Growth Opportunities: Significant upside exists through continued product expansion into adjacent wellness categories using the proven “hero ingredient” framework, with estimated potential to increase total revenue by 25–40%. International markets remain under-optimized, presenting a 15–20% revenue lift through localization and logistics improvements. Enhancing checkout infrastructure and upsell flows could drive a 15–25% increase in AOV and LTV. Additionally, expanding underpenetrated SKUs onto marketplaces and increasing allowable CAC to scale paid acquisition could unlock substantial MRR growth. These initiatives, combined with existing brand equity and infrastructure, position the business for continued rapid expansion.

Exit Advisor Takeaway: This opportunity stands out due to its strong subscription base (~$1.4M MRR), high margins (85%+), and attractive LTV:CAC ratio (3:1), all of which support aggressive, profitable scaling. With ~$14.7M in TTM revenue and ~$2.2M in profit, the business demonstrates both scale and efficiency at a relatively early stage (~2.5 years). The combination of recurring revenue, diversified channels (DTC + Amazon), and AI-leveraged operations creates a highly attractive, semi-passive investment profile. Defensibility is reinforced through brand IP, review moats, and platform history. For buyers seeking a turnkey, high-growth asset with strong cash flow visibility and expansion levers, this represents a compelling acquisition.

Location: US