Launched in 2020, this Amazon FBA private-label supplement brand specializes in high-quality dietary supplements in a GMP-certified facility in China. In 2022, the business was selling approximately 10 units per day. Today, it sells hundreds of units per day, and those numbers are growing.
With this business, a buyer has the opportunity to acquire a thriving and reputable health supplement brand and scale it to the next level in an industry where brands can easily grow to tens of millions in revenue and subscribers.
The seller has a playbook that is working very well and continues to grow new ASINs and subscriptions while maintaining solid gross margins (89%) and net margins (33%). The room for growth in sales rank is astronomical. There is no industry on the web with a better opportunity for large revenues than the supplement space.
The new owner will inherit over 16,800 subscribers on the Amazon platform, up from 6,000 in the fall of 2024, and this number grows every single day. A subscriber’s average order size is $58.75, while a non-subscriber spends $36.86. The Amazon reviews and star ratings are off the charts, with thousands of reviews and the products averaging 4.5 stars. The best-selling products are magnesium, iron, biotin, and D3, and there are currently 32 ASINs.
The supply chain for this business is extremely impressive. It uses two overseas vendors, and the owner orders product almost every day, generally carrying $150,000 or less in inventory at any given time. It takes 15–30 days to resupply a product, sent directly from the overseas suppliers to Amazon FBA warehouses.
There is an existing team of four that works Monday–Friday from 9 AM to 6 PM. The seller believes this team would be willing to work for a new owner.
