Launched in 1995, this directory website for camps has over 3,000 pages of content. This business sits on the very best 30-year-old dot-com domain name you could own in this niche. An EstiBot valuation pegs the domain value at over $150K.

This WordPress-powered website received 200,000+ sessions in the last 12 months from organic search, direct, referral, and Facebook paid traffic. The sole revenue driver is paid directory listings set to automatic renewals, making it easy for a new buyer to collect future payments. Many customers date back to 2011 and continue to renew. There are ~90 paying customers, but thousands of camps exist in this market, leaving plenty of opportunity for a buyer to grow the business further.

The owner works only 2–5 hours per week on the business for four months during the peak period. One WordPress contractor spends about 10 hours weekly on the business, focused on technical efforts and managing camp listings. This contractor has been with the company since 2005, and the seller expects they could continue with the new owner. The seller is not the original owner, but acquired the business in 2023 and modernized it to make it much easier to manage by moving to Stripe automatic renewals instead of paper checks, among other improvements.

The owner is looking to sell mainly because he has a portfolio of online businesses. He realizes that even though this business takes minimal work, he wants to focus on his largest online business instead. The most ambitious approach a buyer could take is to transition this business into a marketplace where people can sign up for camps directly, so you can take a fee on each registration and continue to sell paid listings. We discuss this approach in a video conversation, which you can access by requesting the package materials. Alternatively, a buyer could continue operating the business as it runs today and focus on signing up more paid directory listings.

Established in 2011, this food and recipe website has evolved from a personal blog into a highly profitable digital publishing powerhouse featuring wholesome recipes, complemented by its 2020 companion pet food information site. This dual-website business has achieved a remarkable 102% TTM revenue growth, increasing to $379,823 in the current TTM period, while maintaining an exceptional 81.7% profit margin with just 30–35 hours of weekly owner involvement.

The primary revenue driver is display advertising through Raptive, with an exclusive MSN feed partnership that’s no longer available to new market entrants providing a significant competitive advantage. With 1,400+ quality recipes on the main site and content featured in major publications including AP and Food Network, the business has built substantial authority and a loyal audience (347K Facebook followers, 20K email subscribers with a 40% open rate).

Growth opportunities abound for an entrepreneurial buyer. The pet food information site was only monetized in June 2024, and the current owner has intentionally avoided pursuing sponsored content and affiliate marketing, leaving substantial untapped revenue potential. With SBA pre-authorization for $700,000 available to qualified buyers and a supportive team willing to continue, this acquisition represents an exceptional opportunity to own two complementary digital assets with both stability and significant growth potential.